8 Best Email Marketing Software For Affiliate Marketers

If you’re into affiliate marketing, your highest leverage asset to grow your business is email marketing.

But sending promotional emails directly to your list of subscribers is not the best way to generate income and grow your affiliate marketing business.

With my experience in using email marketing services for affiliate marketing, I have tried some of the best email marketing platforms, such as GetResponse, Kit, Brevo, etc.

Most of these Email Service Providers (ESPs) hate affiliate marketing.

And this is a massive catch that most beginner guides won’t reveal to you.

If you join the wrong email marketing software and add raw affiliate links into your email campaign, you’re at risk of losing your account or getting banned for policy violations.

Most ESPs see affiliate links as high risk, as they can trigger spam filters and damage the platform’s sender reputation and affect deliverability rates for customers.

To prevent all these issues, many email marketing providers have strict compliance bots that scan automatically and ban any account sending email campaigns with affiliate links.

To ensure you can grow your affiliate marketing business using email marketing, you must choose a provider that is affiliate-friendly.

So, what makes an ESP affiliate-friendly? And which platform will allow you to include affiliate links in your campaign safely?

To make it easy for you to choose the best, I’ve done the in-depth research and spent hours looking into the legal Terms of Service (Tos) of the top email services.

In this post, I’ll break down the 8 best email marketing platforms for affiliate marketers, exactly what their stance on affiliate links is, and how to use them to grow your business without getting banned.

Best email marketing for Marketers

Click on a platform name to jump ahead if you’re short of time.

Kit is for content and course creators who plan to send transactional and marketing emails with real analytics.

Constant Contact: Best for marketers who want to send emails and newsletters. Very affordable with great features.

Moosend: Best for small businesses in the email marketing world.

HubSpot is for businesses that need advanced CRM features, integrations, automation, and a marketing suite all in one place.

Below is a brief overview of each of the email marketing platforms.

A Comparison of The Best Email Marketing Providers for Affiliate Marketing

8 Best Email Marketing Services for Marketers

1. Kit (formerly Convertkit)

Kit is a very reliable new email marketing tool. Bloggers, sellers, authors and content creators can rely on this powerful tool.

It has a free trial period of 14 days and a 30-day refund policy if you create and are unsatisfied. The pricing starts from $29 per month.

Try Kit now

The Kit email marketing tool allows you to create a workflow easily. It has both automation and segmentation features and allows for easy management of your subscribers.

It also has an auto-response feature with which you can send drip emails.

As a beginner, you do not have to worry about solving a complex marketing system; the Kit is very simple and easy to use.

You can also upgrade your content and have targeted email marketing using ConvertKit. It has an active support system, and extensions provide helpful tips for users. You can create professional email marketing content with ConvertKit.

Who should use Kit email marketing software?

Kit Platform was created for internet marketers such as bloggers, marketers, digital publishers,, etc.

Kit Plans

• $29 per month to 1000 subscribers
•  $49 per month: 1000 to 3000 subscribers
• $79 per month for up to 5,000 subscribers
• and Custom pricing

With any plan, you will get full access to all the advanced features. If you want to test it before subscribing to their plans, you can enjoy a 14-day free trial with all the features.

Kit also offers a 30-day refund policy if customers are unsatisfied with their service.

ConvertKit Features For Marketers

• Landing page builder
• Marketing automation
• Opt-in forms
• Selling online courses
• Selling premium newsletter
• And much more

Learn more about the Kit Pricing plans

Affiliate Policy: Partially Allowed

Kit is built for freelancers and creators but secretly supports affiliate marketing for those who have a real brand and send valuable content.

The Kit policy states that you must have content outside of affiliate marketing.

If your emails are focused on education and you recommend an offer with an affiliate link in your content, you are safe.

A few years ago, my Kit account was closed because my website content was more of affiliate marketing.

So, if you’re blasting out promo links with zero editorial content, Kit may flag and suspend your account.

The Kit Rules

Kit’s compliance support recommends keeping 80% of your email content focused on your original information, products, or services.

Industries not allowed: Kit completely bans affiliate links in niches related to loans, casinos, get-rich-quick schemes, and online pharmacies.

2. Constant Contact

As a small business owner willing to grow your business, constant contact is a great choice. It has a 60-day trial period during which small business owners can reach a broad audience using it as an email marketing tool.

It has some fantastic features that make email marketing much more comfortable. It has some email templates and campaign samples that enable a first-time user to make use of the marketing tool without any hurdles.

Another feature of Constant Contact is that you can easily add other mobile apps and built-in social media tools.

Try Constant Contact Now

Through its integration and automation features, you can conduct surveys and polls, solicit live chat and phone calls, collect donations, and provide email community support.

Your business ads on Facebook, Instagram, and other social media platforms can be integrated into your marketing campaign.

If you are looking for a fast-growing email marketing service with a broad audience reach, this tool is the answer.

It enables you to create an available email marketing calendar, easily manage your audience, track the progress of your campaigns, and build a vast community.

They allow you to grow your business like a pro! This service provider offers a 60-day free trial and low charges.

For just $20, you can use it for a month.

Constant Contact Pricing and Plans

Email Plan:

• $20 per month for 500 subscribers:
• $45 per month: 501-2,500 subscribers
• $65 per month: Number of subscribers: 2,501-5,000
• $95 per month: Number of subscribers:5,001-10,000

Email Plus Plan:

• $45 per month: 0-500 subscribers
• $70 per month: 501-2,500 subscribers
• $95 per month: 2,501-5,000 subscribers

You’ll get a 10% discount if you pay for six months or 15% for 12 months.

You can start 60-day risk-free trial (no credit card information required), to test the tool for up to 100 contacts.

With this fantastic offer, you will get a 30-day money-back guarantee, and if you’re not satisfied, you get a 100% refund.

However, upload contacts to the service and send at least one or two emails. With just $15 per month, you can start building your list.

Affiliate Policy: Affiliate-friendly

They’re one of the oldest ESPs in the industry. Because they cater more for small businesses and local services, they maintain a highly effective on email deliverability.

They allow affiliate links but usually audit accounts with high spam complaint rates.

Constant Contact Rules

You can only send emails with affiliate links to permission lists. You must also provide original content and avoid prohibited industries.

3. Moosend

Moosend is another email marketing tool for marketers to grow and automate their business.

Moosend comes with an intuitive email marketing and automation platform with a user-friendly interface.

What I like about Moosend is that it is very affordable, and you can start with just $5.25 per month for 500 contacts.

It is great for beginners who are just starting an email marketing business.

Another benefit of using Moosend is that it minimizes the effort and maximizes email engagement.

You can set and forget and let their automated campaign do the rest of the work.

It has forms to collect your visitors’ contacts and build your list of loyal subscribers. The forms are very easy to design, and it has many pre-designed form templates to ease your design.

Moosend Pricing

Moosend has three main plans: Pro, Moosend+, and Enterprise

The Pro plan has monthly, biannual, and annual payment plans. And the price is determined by the number of contacts.

Number of contacts

500 contacts

• Monthly payment is $9
• Biannual payment is $8
• Annual is $5.25 pr month

For 1000 contacts

• Monthly cost $16 per month
• Biannual costs $14 per month
• Annual costs $9.75 per month

For 2000 contacts

• Monthly cost: $24 per month
• Biannual costs $20 per month
• Annual costs are $14.25 per month.

You can check their pricing page to learn more.

Moosend Features

• Email marketing
• Automation
• Landing pages
• Subscription forms
• SMTP server
• Integration with other marketing tools

If you’re a blogger looking for simple email marketing that’s very affordable, then you can try Moosend.

Join Moosend Now

Affiliate Policy: Highly Friendly

Moosend is owned by Constant Contact. The platform is open to affiliate marketing.

Moosend encourages affiliates to use their platform to build and scale their business.

All plans come with pre-designed newsletter templates tailored for digital publishers and bloggers.

Moosend is great for beginners and one of the most cost-effective on the market.

The Rules of Play for Moosend

Moosend has a zero-tolerance policy for scraped or rented email lists. It provides subscription forms and an API to prove that every contact opted is built using their service.

4. HubSpot

 Hubspot is a CRM and the fastest-growing email marketing tool for small businesses worldwide. With this tool, reaching a wide range of audiences becomes stress-free.

You can create amazing campaigns and intriguing emails to grow your business.

It has automation and segmentation tools, delivers emails fast, and is the best tool for sending bulk SMS and emails.

If you have a low budget for email marketing, HubSpot is an affordable service with amazing features and fast delivery.

Creating marketing campaigns is easy with the Hubspot marketing tools. Grow your traffic and convert it into leads with all-in-one marketing software.

Click here to get started for free.

The premium features are CRM, live chat, a support system, a landing page, and Facebook ads inclusion. Through its automation feature, promotional emails can be sent to subscribers directly from your WordPress.

You can also check out the Go High Level software with built-in CRM tools and marketing automation to help scale your business.

Official Affiliate Policy: Allow

HubSpot is designed for established B2B and B2C brands. To put it bluntly: HubSpot is not mainly designed for affiliate marketers but allows affiliate links on permission lists.

HubSpot Rules

HubSpot often flags raw affiliate redirect URLs as phishing risks. If you must use HubSpot for a legitimate business that happens to have a few affiliate partnerships, you must allow subscribers to unsubscribe from your list.

You must show your identity by including your mailing physical address and sender information.

Also, you must avoid using spam words in your emails.

Avoid some banned categories such as multi-level marketing (MLM) and high-yield financial offers.

5.GetResponse

If you are looking for a solution for business promotion and advertisement, such as online marketing in the form of email marketing, GetResponse has the answer.

I love GetResponse; it is my go-to email marketing tool as an affiliate marketer. It is very affordable, and you can set it up in minutes.

GetResponse is a reliable online marketing solution for bloggers; it has impressive features that drive business growth maximally.

One significant benefit of using GetResponse is its great features, which make marketing easier for small businesses.

Its support system is good and includes email support, live chat, tutorials, webinars, and guides. The lowest-priced plan is $15 per month, and there is a 30-day free trial.

>>Click here for 30-day Free Trial

Users can easily create automated campaigns using GetResponse; it has an autoresponder that enables you to send drip emails.

It also has an integration solution that aids its alignment with software such as Salesforce and OptinMonster.

Who should use GetResponse email marketing software?

This service is for beginners and medium-sized businesses who want to promote, sell, and grow their business. If you’re a blogger, affiliate marketer, creator, or more, you can start using GetResponse with little or no skill. The tool is easy to use, even with its advanced features.

GetResponse email plan:

• 0- 1,000 subscribers at $15 per month
• 1000 to 2,500 subscribers = $25 per month
• 2,500 to 5,000 subscribers =$45 per month
• 5,000 to 10,000 subscribers: $65 per month

Pro plan:

• Up to 5,000 subscribers at $49 per month
• 5,000 to 10,000 subscribers = $75 per month

GetResponse also has a Max plan and an Enterprise plan. You can check both here.

You can get a 30-day free trial with all of the features. There is no refund since it is a pay-as-you-go service.

You can get an 18% discount when paying for a year or two years and get a 30% discount.

GetResponse is one of the best email marketing software for affiliate marketers who want to use email marketing to promote offers and grow their businesses.

Affiliate Policy: Highly Friendly

GetResponse is an affiliate marketing friendly. They even have well-designed landing pages and resources for affiliate strategies.

I used GetResponse for three to four years and included affiliate links on my email campaigns without getting banned.

One of the advantages of using GetResponse email marketing is that you don’t need to worry about your account being closed because of affiliate links.

Why GetResponse is Built for Affiliates

Many affiliate marketers prefer to use GetResponse because they don’t subject your emails to any compliance policy. However, users must maintain list hygiene.

6. ActiveCampaign

ActiveCampaign is another email marketing software for affiliate marketers and small businesses. It is cost-effective and offers incredible features that can drive growth for marketers.

It has a cheap package that allows you to reach about 500 email addresses and other packages based on your capabilities as a small business.

ActiveCampaign is one of the oldest service providers that help small and medium-scale businesses attract more customers through an effective email marketing system. Its support options include email, webinars, live chat, and tutorials.

The tool makes managing and monitoring campaigns easier. Its mobile apps allow seamless analysis and monitoring of campaigns.

It is easy to set up. For a successful campaign, there are tips for users, already-made email templates, and auto-responses.

It offers an affordable rate and discounts when you sign up for quarterly or annual plans. Click here to get a 30-day free trial.

The lowest-paid plan is $19 per month. For small businesses looking to prioritise email marketing to grow their business, ActiveCampaign is a unique service provider you shouldn’t miss!

Creating email campaigns with ActiveCampaign is pretty easy with their template editor. Not only that, but you can also create mobile-friendly sign-up forms to embed in your site.

ActiveCampaign Features

• Email and marketing automation
• Sales automation
• Segmentation and contact management

ActiveCampaign integration

ActiveCampaign is a 4-in-1 email marketing tool. They combine the following:

• Email Marketing.
• Marketing Automation.
• Sales CRM.
• Messaging

Its CRM with email and sales automation is very powerful, helping to organize all customer data in a single platform.

You can easily update deals, manage your pipelines, and follow up at the perfect time.

Activecampaign Plans

Lite plan:

• Starting  from 0 to 500 subscribers: $15
•  1,000 subscribers for only $29
•  2,500 subscribers for $49
• 5,000 subscribers for  $89
• And $139 for up to 10,000 subscribers per month

ActiveCampaign Plus plan:

• From 0 to 1,000 subscribers: $70 per month
• 2,500 subscribers at $125 per month
• Up to 50,000+ subscribers: get a custom quote

The price increases as the number of subscribers increases

ActiveCampaign also has professional enterprise plans. Click here to learn more about their plans.

They offer a discount for a yearly payment. You can test ActiveCampaign for the 14-day free trial, which allows you to have up to 100 contacts and send up to 100 emails.

Affiliate Policy: Allow but strictly monitored

ActiveCampaign compliance bots are sensitive.

Their official policy states, “You are allowed to add affiliate links in your email campaigns, but there are some restrictions.”

The email platform doesn’t allow accounts that are primarily created to blast affiliate links to protect sender reputation.

They prefer affiliate links that are contextualized with a brand campaign.

Under the ActiveCampaign acceptable use Policy, they strictly ban direct affiliate marketing in some niches like MLM, pharmacies, get-rich-quick schemes, etc.

7. Drip

You wouldn’t want to miss all the available benefits of Drip. Drip is another useful tool for email marketing; if you are a small business owner in the commerce or digital marketing industry, the Drip email marketing tool is an ideal tool you should have.

Drip is one of the new email marketing services, but it has proven reliable and cost-effective. Bloggers, affiliate marketers, and commercial website owners can also use drip to achieve successful business advertising and promotion.

It offers beginners tips and insights on creating a good marketing campaign and building customers’ trust. Drip provides support services such as webinars, free courses and guides, live chat support, automation, and segmentation training.

You can uniquely draft your campaigns and create messages targeted at existing customers, new customers, new visitors, returning visitors, and other categories of subscribers.

Drip offers specific tools that make automation and integration easy. It can be integrated into WordPress and WooCommerce, making it easier to create relevant content for business promotion.

For a start, Drip offers a free account to send free emails to 100 subscribers, which you can use as a trial. It has reasonable delivery rates, though more expensive than some of its counterparts. Its lowest plan is $49 per month.

8. Brevo

Brevo is a renowned email marketing service; with this tool, you can conveniently craft promotional SMS, marketing campaigns, and email newsletters at the best prices.

Mailjet’s free email marketing service allows you to send up to 6,000 emails every month and delivers emails to subscribers quickly.

The starter plan costs $9 monthly and allows you to reach 30,000 subscribers. The standard plan costs $18 per month.

This plan offers features such as fast email and SMS delivery, email marketing automation, segmentation and integration, transactional SMTP emails, and newsletters.

With the email samples and templates, you can create a creative newsletter. Mailjet also aids collaboration; you can use this service provider to work with your team.

As a small business owner, Mailjet is a tool that drives business growth. It has templates and tips that help you create a catchy newsletter.

What makes Vrevo email marketing stand out is that it comes with a low cost and offers more features. It combined email marketing, SMS marketing, CRM, and automation

If you’re a beginner, you can start with a free account and grow your list.

Systeme.io: Systeme.io is an all-in-one sales funnel tool to help generate leads and grow your business online. It is effortless to use, and its price is affordable compared to its competitors, such as Clickfunnels.

Conclusion

Here you come. You know, you have access to the list of the best email marketing software for affiliate marketers to promote offers and get paid commissions.

There are many other email marketing services on the market, but the above-listed are among the best affiliate tools for building lists, growing your subscribers, and promoting your business.

Most email marketing platforms also have affiliate programs you can join and promote. Many pay a 40% commission, while some pay less than that.

How to Do Affiliate Email Marketing Without Getting Banned

Choosing the best affiliate-friendly email service provider (ESP) is just the beginning. If all your email campaigns are full of affiliate links, your account may be suspended to protect their sender reputation.

To keep your account safe, follow these compliance rules.

Always Cloak Your Affiliate Links: Raw affiliate links may look suspicious to email filters and trigger spam algorithms.

The best solution is to use a link redirect plugin like Pretty Links or ThirstyAffiliates if your site is WordPress to create clean and branded redirects.

I’m using Pretty links, and it works fine.

Use Double Opt-In for Better Deliverability

Many people use fake email addresses for single opt-in to sign up. And if you start sending emails with affiliate links to unverified inboxes, it may increase bounce rate, and your ESO can flag your account.

The best solution is to use double opt-in to force subscribers to click a confirmation link before they are added to your list.

Maintain the 80/20 Ratio

If all the emails you send contain affiliate links, your subscribers will quickly hit unsubscribe or mark your emails as spam.

Follow the 80/20 rule. 80% of your emails should be highly valuable and educational content with no sales pitches.

And the remaining 20% to run your affiliate promotion.

Be sure to build trust first before starting to promote affiliate offers.

Provide Clear Commercial Disclosures

Add a clear and easy-to-read affiliate disclosure in your email footers.

This is for a legal requirement and transparent to build trust with your audience.

Which Email Service Should Be Considered for Affiliate Marketing?

Email marketing offers businesses successful promotions and advertising; it is a marketing avenue that every business needs to focus on.

Using email, you can reach as many customers as you want just by sending them a commercial message.

However, the type of email marketing software or service you choose for your business will determine whether you reach your desired audience and customers.

Also, knowing your needs is as important as selecting the appropriate email marketing service.

With the right email marketing service, you can manage your business, maximize revenue, establish a relationship with your customers, build trust, and get a massive ROI on your marketing, among many other benefits.

There are some things to consider before you decide on any email marketing software.

Let’s examine the best autoresponder for affiliate marketing and see which is best for your online business.

Which Email Marketing Service Is The Best For Marketers?

The types of email marketing services you choose determine the efficiency and effectiveness of your marketing campaigns.

We have carefully selected and listed the best email services above, and here are our recommendations.

For experts at creating content and professional bloggers who need an advanced platform to reach more people, ConvertKit is our top pick. Kit is designed for marketers, entrepreneurs, and bloggers.

Read my Kit review to learn more about the software.

I am currently using GetResponse for my email marketing, and my experience with them is impressive.

If you’re a beginner without an email list, Kit is a better option. You can start at as low as $15 and get access to all the features, such as autoresponders, automation, and more.

For a new startup, a new blogger, or a small business that is just growing, Getresponse and Kit may be the best.

From an expert’s viewpoint, Constant Contact and Drip software are the choices for owning an online store or eCommerce site.

If your business requires collaboration with many people and building a vast network, Mailjet is the most suitable email marketing service.

You can enjoy excellent deliverability, team collaboration, and many other features at an affordable price.

As a business owner looking to combine SMTP bulk emails and SMS messages, SendinBlue is our top pick. It allows you to send emails and SMS using a single interface.

Check these before choosing an email marketing tool.

The type of software you choose when using an email marketing service determines the effectiveness of the marketing and the level of success your business will attract through the platform.

Here is what to look for when choosing the best email marketing software for your affiliate marketing business.

How fast can the software deliver your messages?

Since the email marketing software is responsible for sending your emails, the speed at which they are delivered is also critical.

Does the software have marketing automation?

This is another excellent feature that an ideal email marketing software must possess. Before you choose the right email marketing tool for your business, you must check out this feature.

Deliverability speed and rate?

While some software enables you to send commercial emails to a broad audience quickly and inexpensively, others have hefty charges.

As a small business looking to expand its operations, choosing software that requires you to pay a hefty fee is not the best option.

Check the deliverability rate and cost of the email marketing software before you sign up for it.

What type of content can you create using the software?

Depending on the type of your online business and the audience you want to reach, you must assess the kind of content you can build on email marketing software.

In addition to the qualities you should look for when selecting an email marketing tool, the ability to monitor your progress, track your campaigns, manage your audience, and deliver email campaigns to the right segment is essential.

Pro Tip: Fast Ways to Get More Subscribers

Getting many email subscribers is next to choosing the best email marketing service. You build a massive list of subscribers using OptinMonster.

This tool helps you convert ordinary web visitors to subscribers. Its fantastic features help you grow your email list significantly.

Try OptinMonster today, and you’ll be amazed at how many subscribers you can harvest. Most renowned brands you know make use of OptinMonster.

It is a powerful opt-in plugin to create high-converting lead magnets to build your list. You can check their official website to learn more.

How to Improve Your Email Deliverability

Here are tips that will help you improve your email deliverability;

• Avoid using generic Gmail or email addresses for your business.
• Have a professional email address.
• Have a personalized email where users are segmented.
• Send targeted emails to users based on their interests.

7 Benefits of Email Marketing

Reach More Audience

Email marketing allows you to reach a wider audience. By sending a commercial email containing details about your business that can convince customers to patronize you, you drive relevant clients to your site or customers to your business.

Email marketing allows you to reach a target audience:

Through email campaigns, you can create a direct marketing channel that will enable you to get a targeted audience.

It drives business growth.

Email marketing is one of the most effective ways to drive business growth. Many businesses prioritize email marketing in their online business, and the reason is not far-fetched. Email marketing has a significant impact on business growth, especially on startups.

Generates revenue for small businesses:

Email marketing is used to advertise your business and products and to increase sales.

Easily accessible and reduces costs:

You do not need many people before you can start email marketing. There are many email marketing platforms that you can access at a low cost.

Email marketing enhances business credibility.

It allows you to reach your target audience more effectively and convinces them that your business is credible and your products are reliable.

Email marketing is fast, efficient, and safe.

Consider it if you want to reach many people without wasting time.

Still in Doubt?

With all the appealing benefits of email marketing tools listed above, wouldn’t you prefer to promote your business using email marketing?

Wouldn’t you want to build a meaningful, direct relationship with your customers? If all these and more are what you hope to achieve, email marketing is the way to go.

If you have any questions about the best email marketing services for affiliate marketing, please let us know in the comments.

You can learn more about how to start email marketing to grow your business.

You can also check the best webinar software if you want to use webinars to grow your business.

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Oyundoyin Anthony

Oyundoyin Anthony is a blogger and an affiliate marketer that offers helpful contents to people who are looking for different products for their needs. He enjoys helping people to achieve success in their business.