Email Swipe- How To Write An Effective Email Newsletter
In this post, I am going to show you step by step how to create an excellent email swipe for your website’s email newsletter series.
The purpose of these email swipes is to use them to promote affiliate offers while being engaging for your subscribers.
Most top internet marketing are making huge amounts of money through Email marketing, and I’m sure you heard the word ‘’money is in the list’’
This is what Mark Ling –A millionaire affiliate use to double his money. It is a vital skill to learn, but you need to do it in the right way.
Why do most of the top marketers succeed with email marketing? Because they provide value to their readers while promoting high-quality products.
Email Swipe – An effective tool for affiliate marketers
There are two types of email swipes: soft and hard sell swipes. You need to know how to structure your email newsletter to increase the open rate.
Today I am going to teach you ins and outs of how to write both a soft-sell and hard-sell email swipe- the same steps Mark Ling used in Affilojetpack to make $534 from I niche site.
A soft sell is a campaign that uses a more creative and friendly sales newsletter to promote a business or brand.
Balancing Soft-Sell and Hard-Sell Email Swipes
Soft-sell emails are useful effective newsletters emailed directly to the reader.
Most people write 250-400 words long, which might not be able to convince readers, soft-sell emails need to be able to communicate effectively.
Soft-sell email swipes should be around 750–1,000 words long, filled with useful, valuable, interesting and actionable content.
It may also contain a short recommendation for a related product.
Hard-sell emails are similar to short sales letters emailed directly to the reader and are usually 350-600 words long.
According to the experts in email marketing, in every 3–4 soft-sell emails, you should create 1–2 hard-sell emails.
This is the perfect balance between providing useful information and making money.
How to Write a Soft-Sell Email
Start by briefly recommending a relevant product to your readers.
After this, write a 700- to 1,000-word article related to your niche.
Write content that is interesting. If you provide quality content, then users will trust your recommendations.
How to Formatting Email Swipes
Effective newsletters need to be very creative and contain formatting words such as bullet points and headings to split the content into readable in presence of the reader.
At the end, briefly recommend the relevant and valuable product.
How to Write an Effective newsletter – Hard-Sell Email
Written hard-sell email is not as difficult as many people taught, but it requires some little idea and creativity if you want to increase the open rate when sending an email newsletter.
How to write an effective e-newsletter the converts like Crazy
7 steps to write an effective email newsletter
Step 1. Start the email with a hook. A great hook empathizes with a certain problem the reader is facing.
Step 2. Point to your chosen product as the solution to the problem. But in case you don’t have any product to sell to your readers, you can promote affiliate products from clickbank.com
Step 3: Post a link to the chosen product, and encourage readers to click.
Step 4: Write 1–2 paragraphs explaining step by step how the product will solve the reader’s problems.
For any problem, there must be a solution, so, your e-newsletter should address how to solve the problem, then link to the related product that can provide the solution.
Step 5. Write 4-6 bullet points highlighting the top features of the product.
Step 6: Write another paragraph explaining how the product will solve the reader’s problems.
Step 7. Write a short call to action, then post a link to the product again before signing off.
Call to action is very important to make your readers click the link to the product you are promoting. A strong call to action always triggers readers to show interest in whatever you are introducing to them.
Wrapping Up
When it comes to affiliate marketing, email marketing produces more than 75% more results than any other promotion.
Most internet marketers consider email marketing as a strong bone of online business, and that is the reason list building is very important.
If you want to learn more about email marketing to promote your brand and your product, then read the AffiloJetpack review.
Now it is your turn, what are the step you follow to write your email swipe and how do you increase the open rate of your newsletter?
If you want to learn how to build a profitable business with just an email address, you can check my secrets email system review.
Recommended marketing tools
Please share the word with friends
Have any questions? kindly let me know through your comment.
You can also check my new post about email tools and CRM tools in the market.
Oyundoyin Anthony
Oyundoyin Anthony is a blogger and an affiliate marketer that offers helpful contents to people who are looking for different products for their needs. He enjoys helping people to achieve success in their business.
