Product Launch Formula Review 2022 By Jeff Walker & Bonus

Product launch formula review 2022, a complete guide that revealed everything you need to know about the product launch formula coaching program.

Are you looking for a proven system that works? And not just hyper programs that make false promises?

If so, this tested training is what you need to get results.

Before we recommend any product to our readers, we search far and wide to find every expert’s opinion on launching digital products.

And once we have performed in-depth research, we review the product for our blog readers.

As you will find out below, we use five crucial criteria to measure the quality of Jeff walker’s training in the PLF.

You can find the customers’ results in the testimonies section of the training.

If you have some good ideas for a business you would like to launch, and you are unsure of what to do to make it successful, then, you may probably need someone with a wealth of experience to guide and coach you.

Although, there are millions of free resources on YouTube, blogs and podcast networks to help you start and launch your business.

Would free resources be enough and guide you through launching 6 figure business in a year?

That is the reason you need someone and training like Jeff Walker’s-Product Launch Formula. He is a master in training and teaching people how to launch successful products.

If you want to launch your first online course, membership, coaching program or book this year, and you don’t know how and where to start, then here is an opportunity to meet the launch expert, Jeff Walker.

NOTE: Make sure you check my Product Launch Formula 2022 Bonus below.

Jeff Walker is well-known when it comes to product launches, and he has taught thousands of successful students.

Product Launch Formula is mainly for people who are looking for a course on how to quickly launch their product, service or book online to build the business they’ve been dreaming of.

The PLF launch strategies are responsible for more than a hundred million dollars in sales, and the strategies work for just about any kind of online business.

If you think the PLF may not work for your niche, I can tell you that this training work for any market or niche you can imagine.

 Product Launch Formula Review: At A Glance

Product Name: Product Launch Formula

Official website:

Author: Jeff Walker

Price:$1,997 OR $397 X 6

Recommended: 99.999%

What Is Product Launch Formula In 2022?

The Product Launch Formula is a complete program that teaches how to launch your product, service, online course, membership training or book from scratch without any prior experience and build a life-changing business you can be proud of, generate more income and scale up your business from Zero to 6 figure.

In the product launch formula, Jeff revealed his three CORE strategies when it comes to product launching. The THREE core strategies are :

  • Initial launch
  • Seed launch
  • Joint venture launch.

These are the framework for your marketing.

So, if you’re thinking of launching your product, the product launch formula is what you need to get started.

Inside PLF Dashboard

product launch formula coaching program

The Product Launch Formula 2022 has 9 Modules, unlike the previous one that has 7 modules. As you can see from the image above, the first module is ”Your Launch Foundation”. Jeff explains the foundation of any successful launch.

In module 2, you will learn how to plan your launch. This is very important if you want to have a successful launch. Every launch requires a plan to follow in other not to lose focus along the way.

In module 3, this is where the pre-launch start. Jeff analyses two important launches, the seed launch and quick launch, and how you can use them to pre-launch your product.

Module 4 to 9 explains everything to have a profitable and successful product launch and how you can present your launch to other JV/affiliate marketers who are ready to promote your product.

PLF Program Modules

product launch formula 2022

Module 1: Launch Foundation

  • Introduction to Product Launch Formula
  • 5 Types of Launches
  • Sequences
  • Sideways Sales Letter
  • Launch Conversation

Module 2: Your Launch Plan

  • Find Your Niches
  •  Avatar
  •  List Building
  • Warm Cold List
  • Launch Goal

Module 3: The Pre Pre Launch

  • Introduction
  • Pre-Pre Launch Strategy
  • Pre-Launch Sequences
  • Identify And Test Your Offer
  • Pre-Launch Case Studies

Module 4: Pre-Launch Contest

  • The Prelaunch Sequence
  • Prelaunch Content :
  • The Opportunity
  • The Transformation
  • Scripting Your Prelaunch Content
  • Creating Prelaunch Video and more

Module 5: Open Cart

  • Introduction
  • The Open Cart Sequence
  • Bonus Strategies
  • Sales Strategies
  • Design Your Sales Page

Module 6: Internal and Seed Launches

  • Introduction
  • Internal Launch Strategies
  • Seed Launch Strategy
  • Internal Launch Case Studies
  • Seed Launch Prelaunch Plan
  • Creating Your Seed Launch Product

Module 7: The Join Ventures Launch (JV Launch)

  • Join Ventures Launch Strategy
  • Finding Joint Venture Partners
  • Preparing Your Partners for Launch
  • Joint Ventures Email Sequence

Module 8: The Evergreen Launch

  • Evergreen Launch Strategy
  • Types of Evergreen Launch
  • Making Your Launch Evergreen
  • Scarcity In Evergreen Launches
  • Evergreen Launch Case Studies

Module 9: Business Launch Formula

  • The Launch Life
  • Business Launch Strategy
  • Building A-Team
  • And More

Who Is Jeff Walker?

Jeff walker product launch formula

Jeff Walker is a launch expert who has been teaching product launch formula since 2005. A lot of things have changed since the first launch, and now, thousands of people have gone through his training.

Jell has worked with top entrepreneurs like Bill Glazer, Tony Robbins, Dean Graziosi and more.

They have launched all kinds of products, online courses, services, and books in every market you can think of.

He is the author of the bestselling book ‘’LAUNCH’’, and developed the PLF as a proven step by step training for launching any product online that you can follow and implement in your business.

Since the first release of PLF in 2005, over 100,000 people have gone through his training, and the Jeff students have done over $1 billion in launches using PLF. They’ve done it in more than hundreds of different markets and niches around the world.

If you want to learn more about how the Jeff Walker-Product Launch Formula works, then join FREE Launch Workshop.  

You’ll learn how to launch your first product, service, book or business with maximum result and success.

Review of Product Launch Formula Workshop

product launch formula masterclass

The product launch formula workshop consists of FOUR part training videos and PDFs you can download. In this launch master class workshop,

Jeff is going to reveal the secrets he has been teaching in the product launch formula (PLF).

Here is What Jeff Cover in his Product Launch Formula masterclass

  • How to Launch
  • Your Launch Path
  • Your Launch Blueprint
  • Getting You Launched

With more than three hours of content planned for each lesson and that’s 12+ hours of absolutely, 100% FREE training to help you get your product launched.

It is a proven formula that has been tested and used by thousands of people to start and build a profitable online business fast.

Each of the videos in the training series represents an essential part of product launches which are:

  • The core element of a successful launch
  • Seed launch
  • The product launch blueprint

How Does Product Launch Formula Work?

Jeff walks you through the process of seed launching. You will learn how to use seed launch to create your product, and start building an email list.

Seed launch is a way of creating quality content about your product to build an email list.

The second step is to do an internal launching and put together a sideways sales letter. Since you have delivered some great value to get people excited about your launch, your list starts growing.

Because your internal launch has great value and helps people solve their problems through your pre-launch content, it caught the attention of many JV partners in your niche.

This leads you to do a JV launch for your product. And all of a sudden, you got some established marketers who are ready to promote your product and business to give your product launch more exposure.

Now your list is growing faster, and sales are 10x what you did in your internal launching.

You have the commission to pay to the affiliates who promote your launch, and your result is impressive. What an incredible internal launch?

That is a quick preview of Launch stacking, and it doesn’t stop there, because you have got an idea for more products to create and launch.

Once you master these, it is never going to be your last product to launch, and you can replicate the whole process over and over again.

What Included In Product Launch Formula Coaching Program?

The product launch formula coaching program contains 80 video series from Jeff and his team and almost 40 hours of premium content to walk you through a stat by step process to create and launch your first product.

Jeff walker’s product launch formula training includes a launch roadmap and NINE modules that revealed Jeff’s fundamental sales strategy:

‘’ The SideWays Sales Letter’’ to prepare your first launch, build your email list, develop pre-launch content and create engaging videos that convert.

The training walks you through step by step to creating your first launch and marketing it to reach thousands of customers. Email swipe copy and checklists to help keep and help you on track, module by module.

A Comprehensive launch video and scripts from launches in various markets with a breakdown by Jeff Walker.

Jeff Product Launch Swipe File: The email copy from $7 million in launches that Jeff has done, plus more copy from some of PLF Owners’ launches.

You can use this copy, so you’re not facing a blank page when you sit down to plan your first launch.

PLF Portal Community where all students can ask questions and get answers and support from Jeff’s team and fellow members of the community.

Transcripts of all the training videos if you like to read more than watch videos

Love listening to the training instead of watching the videos, Audio-only files are available of all the training videos. You can listen while you’re driving or taking a walk).

Twelve months of live Coaching Calls with Jeff and his in-house team of coaches. The Facebook PLF Owners Alumni group.

The summary of the Product Launch Formula coaching program

  • The product launch formula program
  • PLF Template and case studies
  • Jeff Walker $7 Million Product Launch Swipes File
  • 12 months of access to Jeff’s Private Forum and his Platinum Level Coaching
  • 6 Months of Follow Up Coaching Calls With Jeff Platinum Coaches
  • Q & A session with Jeff and his team

Extra Bonuses From Jeff Walker ($ 6,997.00 Value)

  • Launching Your List: a video training course that shows you how to grow an email list of people hungry for your offer.
  • The full-blown “Product Creation Code. The video training shows you how to create an online training program that people will pay you for.
  • Get two tickets to Jeff’s “PLF Live 2021” program – this is a three-day, live, in-person workshop led by Jeff personally. The event will likely be in April.
  • Book Launch Campaigns: This bonus is all about how to launch your book.
  • The Secrets of Leverage And Scale mini-module is all about creating true leverage and scale in your business ( make more money and have more impact without working more hours).
  • The Launch Partnership: This is a mini-module that teaches you the lucrative business of helping other people with their launches, either as a consultant, a launch manager or as a full business partner.
  • Spatial Launch Training
  • Your Tech Stack Quick Start
  • Operation QuickStart and more.

>> Click here to learn more about the bonuses

Who Is the Product Launch Formula 2022 For?

Jeff Walker’s product launch formula is for people who have an audience and business or looking to start a new business.

  • If you have a product to sell and failed
  • Have a great idea for a product but don’t know where and how to start
  • Bloggers
  • Affiliate marketers
  • Coaches
  • Consultants
  • Speakers
  • Health & Fitness trainers
  • Publishers
  • Podcasters
  • Etc

Now, let’s look at what you will learn in each of the modules to give you a better understanding of the entire course.

Jeff PLF Launch Guarantee

One of the questions people ask is about their guarantee before they invest in the course. There is no other training available that can teach you the ins and outs of product launching.

If you track Jeff’s record, there is no question about his ability to deliver. Since 2005, his course has helped countless people to launch their six-figure products.

If his strategies don’t work, the course won’t still be available at this moment.

Jeff Walker has a wealth of experience in product launching and is well-known as the KING of product launch.

If you still doubt his skills and strategies, you can take his FREE masterclass training to know what you will get from the PLF program.

Jeff offers 30-day money-back guarantee, in case you’re not satisfied with his training.

 Product Launch Formula Pros and Cons

The Pros

Jeff applies a practical approach to his training: The training goes beyond just theory like other courses over there. There is no fluff in his course.

Jeff  Walker has a proven record. He has taught many top entrepreneurs like Stu McLearn, Ray Edwards and more.

The Step By Step Instruction: The program contains a step by step instructions and actionable steps to apply what you learn in the course

Live Calls: As a PLF student, you will get direct free access to Jeff where you can ask him any question bothering you about the product launch.

Lifetime Access: You will get lifetime access to Jeff’s PLF launch training. You only need to pay once, no other payment is required.

The Cons

I love Jeff’s training, and I think is still the best but to be honest, there are a few cons about the product launch formula.

It is not a get rich quick

It cost $1,997, and beginners may not able to afford the cost.

The PLF is not for lazy people or those who are looking to copy and paste to make money online.

You need to prepare to work hard to learn all that Jeff Walker teaches in this course. He makes the training easy to digest and understand.

The Product Launch Formula Cost

I know that not everybody would be able to afford the cost, which is $1997 for a one-time payment and $397 for 6 times payment.

But the price should not be the factor to stops you from not achieving your goals. The knowledge and the training you will get are more than the cost.

Now that you understand how the product launch formula work, you can take action and get your hand on your way to launching a profitable and successful product.

Is Product Launch Formula Right For You?

You need to decide for yourself if the course is right for you or not. But if you consider launching a product, or service or want to start a new business, I strongly believe that the course is a roadmap to your success.

Even if you don’t have any product ideas or you have an old product you want to re-launch, the PLF will provide the step by step guide and support to launch your product successfully.

Product Launch Formula Review: My Thought

100% Recommended.

To be honest, you get a lot of quality materials such as videos, PDF downloads, live webinars, active community, bonuses, Q & A sessions and more.

There is no other program that can give you A-Z of what it takes to launch a successful product or service.

If you’re yet to decide if the training is for you or not, just make sure to register for the free launch master class program.

The main goal of Jeff Walker’s course is to help you build a successful and profitable online business, get the FREEDOM you have wanted and the LOCATION freedom to work from wherever you want.

 Product Launch Formula 2022 is a complete proven system to launch, build and scale your product launch into six figures.

Curious about what professionals say about the Product Launch Formula course? “What Jeff Walker teaches is vital for marketing success. You don’t need more tactics or tools; you need smart strategy, and that is what Jeff delivers.”, explained Marie Forleo, Founder of B-School, Award-Winning Host of MarieTV.

 Product Launch Formula Bonus

For those who purchase the product launch formula through my link, I have a huge bonus that will help you to get more results when launching your product.

From my experience with the PLF, I haven’t heard any negative or bad words from the course.

I have confidence in the Jeff Walker program, and I decided to offer you my best bonus to support and make your product launch successful.

NOTE: My bonus is only for the first TEN people who join through my link, so be the FIRST person to grab this bonus.

Bonus #1: The Secrets Trilogy Box ($997 Value)


Have you heard about the Dotcom secrets book? It is one of the best marketing books written by the KING of sales funnel, Russell Brunson. If you want to build a successful online business, then you MUST read this book.

This book changes my online business, and also help THOUSANDS of people to build a profitable online businesses. You need a funnel to sell your product and service; this is where this book comes in.

Along with other incredible books to help you in your business. Here is what you will get from the Trilogy Secrets Box:

  • Dotcom secrets book
  • Expert Secrets Book
  • Traffic Secrets Book
  • Unlock The Secrets

What if you can get all these books shipped to your doorstep?

You will get the books for free as part of my bonus.

Bonus #2: Million Dollar Ad Swipe Library ($197 Value)

best Clickfunnels bonus

Want to learn from the best marketers in the business?

Get access to the Facebook ads of 40 top-rated entrepreneurs who have made more than a million dollars selling their products or services online.

Use these ads swipe files for market research and inspiration for your own ads. The ad swipes will guide you to study the copy that these top marketers are using and figure out what hook, story and offer they are using to generate millions of dollars.

The same ads David Asarnow use to generate $20 million in revenue. Russell Brunson sold millions of dollars using ads and Grant Cardone, the no #1 sales and marketing trainer in the world has spent a huge amount of money on ads.

Bonus #3: Recurring Affiliate Programs ($27 Value)

best Clickfunnels affiliate bonuses

Get access to my white-Label rights to my Lifetime Recurring Affiliate Programs List.

This report contains the list of selected high converting affiliate programs that are paying from $50 to $2,000 per commission. If you’re interested in affiliate business and make 5 to 6 figures per month or year, you need to promote high ticket affiliate offers.

Most of these offers have helped me and many other super affiliate marketers to double their commissions.

Don’t just limit yourself to promoting low tickets with a tiny commission, as it may take more time and effort to make 5 figures in affiliate commission per month.

How To Get All My PLF Bonus

Step 1: Purchase PLF Via my Link

Step 2: Email me your receipt/purchase and your name

You can use the contact or send me an email via

 Product Launch Formula Course: FAQ

Here are a few of the frequent ask questions about the PLF course.

How much does the PLF cost?

Product Launch Formula cost is $1,997 for a one-time payment while the six-time payment price is $397.If you’re on a tight budget, you can subscribe for six payments which are $397 per month.

The price is not as expensive when you compare it with other product launch courses. The good thing is that you can choose six payments if you can’t afford the one-time payment of $1997

Does the product launch formula work?

The product launch formula is a great program that over-delivered. There are many success stories about the training and a lot of PLF students are killing it. Their success is attributed to this course.

Is The PLF Worth The Price?

The PLF program is worth the price. Jeff is an expert, and he has taught thousands of people with incredible results. The course contains both theory and practical sections with actionable steps to launch your first product.

It is inspiring to learn from a world-class expert and coach. The program may be expensive, but it offers great value for the price.

I hope that my product launch formula review has helped you to decide if the program is right for you.

You need to make a decision now, and get early access to the training to get all the bonuses included in the training.

In case you have any questions about the course, kindly let me know from your comment.

Affiliate Disclaimer: The Product Launch Formula review contains affiliate links, which means that if you end up purchasing Jeff’s course after the free Masterclass, I might receive a commission at no extra cost to you.

I’m only promoting Jeff’s program because I believe it can help you spread your message to the world.


You may also want to check these training, as you may find them useful.

Commission Hero: Best affiliate marketing training that teaches how to make money on Clickbank.

In case you want to learn about eCommerce, then you may want to check Aidan and Booth Wholesale Formula training which will start in January 2022.

Oyundoyin Anthony is a blogger and an affiliate marketer that offers helpful contents to people who are looking for different products for their needs. He enjoys helping people to achieve success in their business.

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