Read our comparison on ClickFunnels vs Unbounce Review. I shared details about each of the platforms to help you decide which tool fits your business.
Building a business has become more dynamic, with more opportunities to reach customers beyond geographical limits.
You can build a website and open an online store for customers worldwide.
>>Visit Clickfunnels Official Page
But only if it’s that simple.
While there is a space for everyone, digital space also poses some challenges for marketers and the eCommerce space.
How can you let your customers know you are there?
How can you convince them to buy from you instead of your competitors?
Thus, it birthed the sales funnels and landing pages.
The headline is crafted in a driven flow to make visitors subscribe to your offer and become customers.
It provides a process to guide the customers towards the checkout page. Your choice of landing page software is crucial to your success.
This article will compare Clickfunnels vs Unbounce and recommend the best to start and grow your businss online.
ClickFunnels 2.0 vs Unbounce
Currently, two of the most popular landing page and sales funnel builders include ClickFunnels and Unbounce.
Though both aim to provide a guided customer experience, they differ in customization, features, and tools.
Key Similarities
Unbounce and ClickFunnels are their league’s top choices because of their proven results.
These two marketing tools are optimised to be more user-friendly, offer many pre-designed templates, and integrate with more relevant platforms for a seamless experience.
Both platforms offer a 14-day trial period before committing, allowing you to evaluate your choice more carefully.
>> Join Clickfunnels 2.0 Free Trial
Key Differences
Both convert visitors to customers, but each platform has some distinct differences.
However, you cannot conclude that one is superior since I realised that any business, somewhere along the way, will need one over the other.
Therefore, it’s just appropriate to check what these two landing page builders can offer while assessing your needs and seeing if they fit.
- Unbounce is more on landing page creation that more types of businesses can use; ClickFunnels has a larger scope of bringing in marketing and sales funnels for you.
- Unbounce offers less expensive subscription packages; ClickFunnels, though more expensive, offers more features.
- ClickFunnels has a built-in email autoresponder and website creator; Unbounce has none.
- ClickFunnels offers affiliate programs to encourage more customers/
Now, let’s get into business.
Claim to Fame
Unbounce is at the forefront of landing pages; even coined the term for it. Though it’s been more than a decade since they changed the game of websites, they have evolved to cater to the times – that is one heck of a staying power right there.
True enough, Unbounce’s claim to fame is its revolutionary AI integration with its landing page creator. Depending on your plan, you will get access to tons of intelligent features that can drive the most discerning customers to that checkout page.
You get aesthetics, content creation assistance, analytics, and platform integrations for a smoother customer experience.
Meanwhile, ClickFunnels, coming in 5 years later than Unbounce, still came in strong and remains as is today. It picked up the game great since it is not just a landing page creator but a lead generation machine.
Many users claim that the entire sales funnel software allows you to create a landing page, selling platform, CRM, email marketing platform, and more relevant to selling and marketing your products online.
ClickFunnels 2.0 vs Unbounce: Pricing
I’ve decided to mention the pricing right after the claim to fame since most customers’ ultimate decision considers budget.
Unbounce offers four plans that give you access to similar features but differ in the number of conversions, visitors, and domains. If you exceed these limits (your business is doing well and growing!), the plan automatically upgrades to the next tier.
By the way, you can also opt for an annual plan to save a little.
You have these monthly payment options in Unbounce:
- Launch at $90
- Optimize at $135 (what they recommend)
- Accelerate at $225
- The concierge at $575
Clickfunnels 2.0 Pricing
ClickFunnels, on the other hand, comes in with more expensive pricing options. You have 3 choices: the Basic, Pro, and Funnel Hacker. Here are the prices for the monthly access:
- Basic at $147
- Pro at $197
- Funnel Hacker at $297
Though more expensive, ClickFunnels’ plans come packed with more features, especially when doing a full-funnel marketing campaign.
Clickfunnels vs Unbounce: Features
Unbounce
With its AI integration, Unbounce makes it easier for users to create beautiful, guided landing pages with just a few clicks.
The built-in style design assistant can help build pages faster. The designer interface, with its drag-and-drop design, is also user-friendly.
Meanwhile, it also has a copy assistant that allows you to draft compelling headlines based on the prompt you give the platform about your niche and the message you’d like to convey.
You can also make unlimited popups and customize them to fit your online business.
Unbounce also has integrated real-time conversion analytics, which allows you to monitor KPIs for the traffic and conversions the landing page is getting.
All of these will conveniently be displayed in your account dashboard.
Clickfunnels
ClickFunnels comes with more customization options to suit your business niche.
You can use it for your retail store, subscription site, or course platform.
Clickfunnels offers all-in-one marketing automation, making it more comprehensive.
Aside from serving as your sales funnel, you can create a website or blog for your online store!
You can add a blog site to educate and build customer relationships. And, of course, to flaunt your expertise and convert more leads into customers.
It also includes analytics to track the most important metrics to gauge your success.
The insights on your dashboard are also helpful in making critical decisions and growing your business.
Clickfunnels vs Unbounce: Dran & Drop Editor
The page editor is one of the landing page builder’s crucial features. It allows users to design web pages, landing pages, and sales funnels easily.
Clickfunnels drag and drop editor is easy to use. You can design a sales funnel within a few minutes. You can drag objects from one place to another inside the editor.
Its ease of use allows users to create pages faster, while it may take longer with the Unbounce Drap and Drop editor.
Unbounce is designed to generate reads; the software is tailored to those who understand marketing and want to build a step form, checkbox, etc.
The Unbounce drop editor is less flexible and easy to use when building landing pages, and most of its templates are outdated.
Templates
Unbounce and ClickFunnels both have user-friendly interfaces – no coding skills are required. Every feature is laid out for you to discover and navigate through.
Both platforms also offer a variety of stunning templates that will captivate any audience. However, I must say that ClickFunnels provides more options and better-looking pages, especially if you want to exude a vibe relevant to your brand.
On the other hand, Unbounce offers more straightforward pre-design templates that anyone can edit with a drag-and-drop editor to build fast-loading web pages.
Integrations
This landing page software isn’t meant to replace your website, but it can function as is.
However, it would help if you integrated it with your website, social media platforms, and email for a smoother customer journey.
With that, both platforms ensured they integrated with many other platforms, particularly the more popular ones.
Clickfunnels is integrated with many marketing tools through API to help you scale your business.
Unbounce is stronger in email and payment gateway integrations, while ClickFunnels integrates with more marketing tools.
Clickfunnels has more integration than Unbounce. Not only that, Clickfunnels 2.0 is more robust than Unbounce.
A/B Split Testing
A/B testing still helps you to understand what drives your business and how your customers evolve through time. Testing different campaigns can also make every spend more cost-efficient in the long run by sticking to the ones that convert and dropping those that don’t right away.
Both creators allow you to test and optimise your campaigns seamlessly.
However, if you are keen on continuous testing, Unbounce is your best choice. It is practically one of its most vital features.
Both tools can help you optimise your sales funnels and increase your conversion rate.
Customer Support
Both platforms offer various customer support channels catering to their clients’ needs. However, Unbounce’s customer support observes a specific schedule on weekdays and weekends.
With ClickFunnels, you get chat support and access to documentation for your questions. These come in as something you can read or watch (videos).
There’s also a Facebook community where you can get advice from other users’ experiences. And there’s also a marketplace for additional templates.
To cap that, you get access to their ClickStart program, wherein you will be assigned a coach to assist further and help you get the most out of the platform in 5 sessions.
Conclusion
Not all businesses have unlimited funding flowing when you want it. Therefore, the best solution is the one that fits the business.
Do you wish to automate the checkout process?
Do you need a complete marketing tool to scale your business in a few months?
ClickFunnels 2.0 gives you everything you need to start and grow your online business. It is also great for an eCommerce store.
With Unbounce, you get all the features of landing page software to create and design your sales funnel.
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Oyundoyin Anthony is a blogger and an affiliate marketer that offers helpful contents to people who are looking for different products for their needs. He enjoys helping people to achieve success in their business.